Apple's iWatch may not be the most-hyped gadget of all the time, but it's certainly one of the most-anticipated products of recent years. Now it's here and Apple's simply calling it Apple Watch.
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Apple's first wearable device will come in a variety of colors.
Several mobile companies have already released or announced their own smartwatches, including Sony's SmartWatch 2, Motorola's Moto 360, Samsung's Gear Live and Gear S, and LG's G Watch and G Watch R. However, those devices have struggled to catch on with mainstream consumers. Part of the reason for that is a killer app for the category has failed to emerge. It also hasn't helped that the world has been waiting to see what Apple would bring to market.
